Melanie White

Melanie Hellwig White is the fourth generation Hellwig to lead Hellwig Suspension Products. Additionally, she currently serves on the SEMA Board of Officers as the incoming chair. Melanie began working at Hellwig Products in 2005 cold calling industry partners for Hellwig. Through the years, she has gained experience in every area of the company, including sales, marketing, and customer service, but also enjoys wearing her steel-toed boots and working on the factory floor. Over the years, Melanie has flipped the script from seeing challenges as opportunities, and attributes focus, determination and vision to helping her get to where she is today. In 2018, Melanie was also named SEMA Person of the Year. Under Melanie’s leadership, the company has boosted sales, developed strong OEM partnerships, increased brand awareness, and implemented a robust digital marketing strategy.

Keri and Paul

Paul and Keri have spent most of their adult life enjoying the offroad lifestyle. In 2021, they started Discover 4×4 Adventures and now share that passion full time with other offroad enthusiasts. Teaching new drivers how to operate their vehicle while having mechanical sympathy and encouraging Tread Lightly! principles. They also teach how to safely recover when the time arises on the path less travelled. Discover 4×4 Adventures many adventures and events across the US throughout the year including Women’s Wheelin’ Weekend and Snow Way Dude. The next year will be just as actioned packed as this past year, and Paul and Keri can’t wait to share their passion with so many others!